A movement program supported by Sport England, uniting Sandwell through sport, culture, and connection
OUR MISSION
WE empowers people from all walks of life—men, women, children, and families of diverse backgrounds—to come together, learn new skills, and strengthen both physical and mental wellbeing. By offering an inclusive, accessible, and engaging space for sports, fitness, and social activities, we break down barriers, foster cultural integration, and build a stronger, more connected Sandwell.
What We Offer
Inclusive Sports Programmes
Multi-sport sessions:
Football, basketball, badminton, table tennis and more, adapted so everyone can join in.
Girls in Sport
At Game On Community, we’re not just running sessions — we’re leading a movement to empower girls through sport and physical activity.
Weekly Fitness & Strength Conditioning
Men’s & Women’s Fitness Classes:
Tailored circuits, HIIT, Pilates, yoga and dance workouts—designed for all fitness levels led by qualified personal trainer.
Strength & Conditioning Sessions:
Progressive weight-training, resistance-band work and functional movement drills to boost endurance, core strength and overall health.
Wellness Bootcamps:
High-energy, team-based workouts combining cardio, strength and mobility—ideal for building resilience and camaraderie.
Cultural Integration & Social Connection
Mixed-background Teams:
We mix groups deliberately so people from different communities play and learn together.
Icebreaker Activities:
Fun challenges at every session that spark conversation, build trust and break down cultural barriers.
Empowerment Through Skill Development
Physical Skills
Balance, coordination, agility and sport-specific drills.
Life Skills:
Communication, leadership, teamwork and problem-solving embedded in every activity.
Achievement Badges:
Earn milestone awards for skill mastery, commitment and teamwork.
Nutrition Workshops:
Mindfulness Moments:
Local Support Signposting:
Our Outcomes
Participation Growth:
Increase attendance among underrepresented groups by 20% within three months.
Positive Feedback:
High satisfaction ratings on enjoyment, inclusivity and personal progress.
Long-Term Impact
Participation Growth:
More Sandwell residents maintain regular exercise routines.
Health Improvements:
There are Fewer reported stress, anxiety and inactivity.
Community Cohesion:
Stronger cross-cultural friendships and volunteer networks.
Why It Works
Sport England Backing:
As a Sport England supported movement, we have access to resources, expertise and best-practice frameworks
Central Venue:
Our partner Leisure Centre provides safe, accessible facilities and all necessary equipment free at point of use.
Barrier-Free Access:
Subsidised kit loans, flexible timings and transport guidance ensure no one is excluded.
Experienced Team:
Coaches and volunteers trained in inclusive practice, cultural competency and safeguarding.
Community Champions:
Our youth advisory panel guides activity design, ensuring relevance and engagement.
A Powerful Movement
for Girls in Sport
At Game On Community, we’re not just running sessions — we’re leading a movement to empower girls through sport and physical activity. We believe that every girl, no matter her background, deserves the opportunity to grow stronger, more confident, and more connected through movement.
Ages 5–11:
Laying the Foundation for a Strong Future
Our sessions for younger girls are about more than just play — they’re about building the foundations of strength, confidence, and self-belief. We focus on the fundamentals of sport – coordination, balance, teamwork – and infuse every activity with encouragement and fun. Girls are introduced to a wide range of sports like netball, basketball, and group fitness, giving them the chance to discover their talents and develop a positive relationship with physical activity from an early age.
Ages 12–16:
A Space to Lead, Grow, and Be Heard
For teenage girls, our movement becomes a platform for empowerment, leadership, and self-expression. At a stage where many girls drop out of sport, we create safe, inclusive spaces where they can continue to thrive. Through tailored activities like badminton, fitness, and health awareness sessions, we build not just stronger bodies — but stronger voices, greater self-worth, and real confidence. Our youth-led approach gives girls ownership of their experiences, helping them become the next generation of leaders both on and off the pitch.
